The subtle art of creating viral content on social media platforms
There are certain factors that have to be kept in mind, but a lot of it also depends on luck and timing.
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Recent Articles
How are algorithm biases affecting our Social Media experience?
Bias in algorithms can emanate from inaccurate, unrepresentative or incomplete training data or the dependence on flawed information
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Social media monetisation paved way for influencer economy
There has been a spectacular rise in the use and popularity of social media, and this COVID 19 pandemic has only exacerbated that.
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Realising the difference between ‘reel’ and ‘real’
It is ironic how we differentiate both of them while confusing them.
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Significant updates to Social Media Algorithms over the years
It's true that algorithms, ever since they have been introduced have gone through a lot of changes across all the different social platforms
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Expectations vs. Reality of Social Media Algorithms
Social Media has now become one of the influential platforms in transforming the future of the business world.
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The Real Cost of Meme, Fake News and social media trolling
Surveys estimate that on average, 25% of the social media users have been victim to some sort of trolling or the other.
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Languishing and Flourishing in the age of social media networking
To be clear, this age of social media existed before the pandemic, and this pandemic has just fuelled the growth of social media networking.
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An Open Letter to Influencers on World Social Media Day
Creators like you inspire hard work, dedication and the ability to influence the world in beautiful ways.
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Understanding Social Media Algorithms in 2021
Algorithm is a mathematical set of rules that in simple terms dictate how data behaves.
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