The subtle art of creating viral content on social media platforms
There are certain factors that have to be kept in mind, but a lot of it also depends on luck and timing.
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Recent Articles
How are algorithm biases affecting our Social Media experience?
Bias in algorithms can emanate from inaccurate, unrepresentative or incomplete training data or the dependence on flawed information
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Social media monetisation paved way for influencer economy
There has been a spectacular rise in the use and popularity of social media, and this COVID 19 pandemic has only exacerbated that.
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Realising the difference between ‘reel’ and ‘real’
It is ironic how we differentiate both of them while confusing them.
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Significant updates to Social Media Algorithms over the years
It's true that algorithms, ever since they have been introduced have gone through a lot of changes across all the different social platforms
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Expectations vs. Reality of Social Media Algorithms
Social Media has now become one of the influential platforms in transforming the future of the business world.
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The Real Cost of Meme, Fake News and social media trolling
Surveys estimate that on average, 25% of the social media users have been victim to some sort of trolling or the other.
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